Fantastic Media Group vs. The Industry Blueprint: Power Back to the Creator | Black Culture Without Equitable Partnership

The Harvard Report: Unmasking the Blueprint Behind the Commodification of Black Music barnesandnoble.com

In 1972, CBS Records commissioned a study from Harvard Business School titled The Harvard Report: A Study of the Soul Music Environment. Co-authored by Dr. Logan H. Westbrooks, one of the first African American music executives, the report aimed to analyze the Black music market and strategize its commercial exploitation .thesceneinto.com+7abebooks.com+7books.google.com+7loganwestbrooks.com+3amazon.com+3loganwestbrooks.com+3

While the report provided valuable insights into the soul music landscape, it also laid bare the intentions of major record labels to capitalize on Black culture without equitable partnerships. This approach often sidelined Black artists and executives, leading to a pattern where the creators of the culture were excluded from its financial rewards.

Dr. Westbrooks' involvement in the report highlighted the complexities of navigating a system that sought to profit from Black creativity while offering limited opportunities for Black professionals. His later works, including Power 101: The Harvard Report, Soul Music, and The American Dream, delve deeper into these dynamics, offering a critical perspective on the industry's practices .eurweb.com+9aalbc.com+9amazon.com+9

Today, platforms like Fantastic Media Group TV (FMGTV) are emerging to challenge this legacy. By providing a space where Black creators can maintain control over their content and its monetization, FMGTV represents a step toward reclaiming the narrative and ensuring that the architects of the culture are also its beneficiaries.

Join the Movement

FMGTV is more than a streaming platform; it's a call to action for Black creators to assert their rightful place in the industry. By fostering an environment of ownership and empowerment, FMGTV aims to rectify the historical imbalances highlighted by The Harvard Report.

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Explore how FMGTV is redefining the media landscape and providing opportunities for Black creatives to thrive.

👉 Visit FantasticMGTv.com to learn more and become part of the change.